About Us

The Saral Design Story

Saral Designs was started by two IIT graduates who wanted to bring a change in the menstrual hygiene industry. They identified the need for high-speed compact sanitary pad making machines for low-income communities. Before Saral, there were either multinational centralized manufacturing units where the cost of setting up the machine was high and the cost of the pad increases by the time it reaches the consumer or there were low-cost manual pad making machines where due to low production capacity the unit economics per pad made the production units financially unsustainable and lack of automation and processes made the quality poor and inconsistent.

This led to the invention of Swachh machines which were India’s first automatic and compact machines which mid-speed production ideally suited for developing countries for decentralized production. With a strong focus on R&D, Saral Designs team has developed a range of Swacch machines that can produce multiple hygiene products including sanitary pads, pantiliners, maternity pads, 3ply masks, period pain patches, underpads etc. with varying production capacities – manual, semi-automatic and high-speed machines

    July 2015 We started the Saral Designs Company as 4 people and 1 pad prototype.
    August 2015 Developed first machine Prototype Developed a small semi- automatic unit for producing ultra thin sanitary napkins,
    named it Swachh 1.0.
    September 2015 Angel investors from Powai Lake Ventures including M.G Parmeswaram (ex-CEO of FCB Ulka), Farooq Adam,
    Harsh Shah (co-founders of Fynd) and Gagan Goyal (Partner, India Quotient) loved our approach towards for addressing challenges in the feminine hygiene industry.
    December 2015 Launched sanitary napkins in Mumbai slums We started producing sanitary napkins in our Ghatkopar factory and launched the pads in retail stores and via women distributors in Dharavi and Ghatkopar slum pockets.
    June 2016 June 2016 Launched Swacch 2.0 Launched our first fully automatic machine variant in India producing 12 pads per minute.
    January 2017 Won the National Entrepreneurship Award We were awarded the National Entrepreneurship Award by Ministry of Skill Development and Entrepreneurship, Government of India for our contribution to women’s health.
    May 2018 Won the Maharashtra Startup Innovation Award to work with Maharashtra Government in Anandwan along with
    Shri. Baba Amte’s NGO
    August 2018 Global Winners at i-start by ASME (American Society of Mechanical Engineers) for best hardware innovation for social good
    September 2018 Angel Investment from Acumen Fund
    January 2019 Awarded by Millenium Alliance (USAID, DFID and FICCI), Grand Challenges Canada and Yes Foundation
    to scale “Business in a Box” model in India and Nepal
    March 2020 Collaborated with Anand Mahindra group to convert sanitary pad making machine
    to 3ply mask making machine in record 100 hours
    June 2020 Awarded by Marico Innovation Foundation under their Innovate2beatCOVID program
    to produce Swachh 7.1 series to produce 3ply masks at high speed
    October 2020 Awarded by Department of Science and Technology, Govt. of India under their CAWACH program
    to donate 8.75Lac masks to frontline workers
    January 2021 Got empanelled in TUFS (Technical Upgradation Fund Scheme) enabling SMEs access subsidies
    on purchase of Swachh machines
    February 2021 Awarded by USAID under their Samridh program to donate 2.4 million masks to frontline workers,
    including children’s masks to vulnerable populations
    October 2021 Launched 3 new categories of machines for producing period pain patch, pantiliners and maternity pads
    December 2021 Launched Swachh 5 series producing 100 pads/min capacity to meet the needs of the growing market
    June 2022 Launched Swachh 300 series producing low cost fluff sanitary pads at 300 pads/min
    June 2022 Awarded at India’s largest conference for hygiene industry “Right Hygiene” for Swachh 5 series innovation
    August 2022 Won Bank of Baroda’s prestigious Sun Achievement Award on their 125th anniversary

      The state of menstrual hygiene in India is critical and there is an urgent need to address it.

      Our Partners

      Latest Blogs

      7 Years at Saral Designs

      Shift in Knowledge, Attitude and Practices with Menstrual Hygiene Management Programs in Nepal

      How MSME incorporation can help you start your own manufacturing business in the hygiene industry.

      Success Stories

      Srilatha Pottipati

      I am happy to work with Saral as they guided me through every step from procuring oxybiodegradable raw materials for the SWACHH machines to the marketing of my product. Because of Saral Designs, many girls in my area are now aware about the importance of sanitary pads and have access to sanitary pads.

      Ms. Kemalie Herath

      It takes a lot to start a business and grow it to profitability. We at Saral Designs are all in for self-starters. We use our expertise to solve your genuine problems at the early stage of your business and help it grow. Watch our startup owner Kemalie Herath from Sri Lanka share her Entrepreneurial journey with
      Read More…

      Ms. Jyoti Bage

      Many Startups face various distribution challenges. We are here to solve the very problem of hygiene products and their distribution. We help our Startup partners solve this problem through our innovative distribution model. It not only helps the entrepreneurs but also generates employment opportunities for
      Read More…

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      Don’t hesitate to ask us something. Our customer support team will respond within 24 hours

        Saral Designs is a National Entrepreneurship Award-winning Company and a leading machine manufacturer for hygiene products in India. Founded in 2015 by alumni of IITs, Saral has developed India’s first indigenously designed automatic ultra-thin Sanitary Pad making machine, called “Swachh”, with 2 Indian Patents granted.


        Address : EL-11, T.T.C. Industrial Area, MIDC Mahape, Navi Mumbai, Maharashtra 400710

        For Machine Enquires :   +91 90293 30401 |+91 81081 39176